Sogo Active — Sogo Motion
These little spots and their strange inhabitants were developed as a campaign to drive people to sogoactive.com, a website dedicated to spreading the benefits of physical activity. Effective? You decide.
Credits
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BUCK:
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Creative Director: Ryan Honey
Executive Producer: Maurie Enochson
Producer: Nick Terzich
Associate Creative Director: Jeremy Sahlman
Art Director: Chris Lee
Lead Compositor: Adam Smith
Artists: Doug Appleton, Andres Weber, Axel Hallgren, Matt Everton, Stephan Van Den Brink, Chuck Belak-Berger, Ian Kim, Ken Quemuel, Frances Yeh
Audio: Cypher Audio
Software: Maya, Cinema 4D, After Effects
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HENDERSON BAS:
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Creative Director: Ryan Wolman
Art Director: Norma Penner
Copywriters: Keith Prestwich, Elaine Colenbrander
Account lead: Louisa Morgan
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CLIENT (COKE):
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Client: Sandra Shatilla, Tara Hauser-Pope